Dancehammer Privacy Policy


Last updated: May 2026



1. Who We Are
Dancehammer Group Ltd provides leadership coaching, workshops, digital tools, and programmes. We take your privacy seriously and handle your personal data responsibly.


2. What Information We Collect

When you use our website, tools, or services, we may collect:

  • Your name, email address, phone number, and organisation details when you sign up, enquire, or purchase.
  • Information you provide through forms, quizzes, programme registrations, or communications with us.
  • Basic website usage information such as pages visited, device type, browser information, IP address, referral source, and how visitors engage with our content.

This may include information about whether you arrived via a video link, QR code, referral link, or sign-up page so that we can understand which content and resources are generating engagement.

We do not collect sensitive personal data unless you choose to provide it (for example, if you share reflections during coaching).


3. How We Use Your Data

We use your information to:

  • Provide coaching, workshops, digital tools, and services.
  • Communicate with you about your enquiry, booking, subscription, or programme.
  • Share relevant updates, resources, or follow-up information (you can unsubscribe at any time).
  • Improve our website, services, and user experience.
  • Understand how visitors engage with our content, resources, videos, sign-up pages, or referral links so that we can improve the relevance and effectiveness of what we offer.

We will never sell or share your details with other companies for marketing purposes.


4. Legal Basis
We process your data under GDPR on the basis of:
- Consent (when you sign up for newsletters or tools).
- Contract (when you book coaching or a programme).
- Legitimate interest (to improve services and communicate relevant updates).


5. How We Store Data
We keep your information only as long as necessary to provide services or meet legal obligations. Your data is stored securely, and we take steps to protect it from loss, misuse, or unauthorised access.


6. Your Rights
You have the right to:
- Access the data we hold about you.
- Ask us to correct or delete your data.
- Withdraw consent for marketing at any time.
- Complain to the UK Information Commissioner’s Office (ICO) if you have concerns.


7. Cookies

Our website uses cookies and similar technologies to help the site function, improve your browsing experience, and understand how visitors engage with our content.

These may include tools that help us understand:

  • Which pages are visited
  • How visitors navigate the site
  • Whether a visitor arrived via a video link, QR code, or referral link
  • Whether content or resources are generating interest or sign-ups

This information helps us improve our website, resources, and services.

You can adjust your browser settings to manage or refuse cookies if you prefer.


8. Changes to This Policy
We may update this Privacy Policy occasionally. Updates will be posted on this page with the “last updated” date.


9. Contact Us
If you have questions about this Privacy Policy or how we handle your data, please contact us:
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Email: info@dancehammer.co.uk


Website: www.dancehammer.co.uk/contact